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Early Startup Days on Instagram: "Steve Job is actually talking about the NeXT logo - the company he founded after being ousted from Apple. He brought in legendary designer Paul Rand, the mind behind iconic logos like ABC, IBM, and UPS. The deal was simple but bold: Steve would pay Rand $100,000, and Rand would deliver only one design - no revisions, no options, take it or leave it. Rand then presented a 100-page book detailing his entire creative process - from early explorations to the final N
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