Cereal companies battle for a breakfast comeback
3:44
Cereal companies battle for a breakfast comeback
Americans spend around $10 billion a year on cereal, but sales have been slumping over the last 15 years because of changing eating habits and new competition for breakfast. Assistant managing editor at Fortune magazine, Leigh Gallagher, joins “CBS This Morning” to discuss the fresh ways companies are looking to boost sales.
CBS NewsSep 3, 2015
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I get it, buying cereal at the store is convenient but did you know you can make your own cereal? This way, you know what goes in there and you can easily adjust the amounts based on your preference. Not to mention, it is cheaper. I make a batch like this every two weeks and we enjoy it throughout the week with almond or cashew milk. but all of these ingredients can be found in any well stocked grocery store. Save this recipe ✨ 3 1/2 cups quick-cooking oats 3 cups brown rice crisps 2 cups rice p
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I get it, buying cereal at the store is convenient but did you know you can make your own cereal? This way, you know what goes in there and you can easily adjust the amounts based on your preference. Not to mention, it is cheaper. I make a batch like this every two weeks and we enjoy it throughout the week with almond or cashew milk. but all of these ingredients can be found in any well stocked grocery store. Save this recipe ✨ 3 1/2 cups quick-cooking oats 3 cups brown rice crisps 2 cups rice p
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