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How New Ideas Spread
3:56
YouTubeSprouts
How New Ideas Spread
The Diffusion of Innovations Theory explains how new ideas, products, and trends spread through a community in a predictable pattern. Introduced by sociologist Everett M. Rogers in 1962, it classifies people into five adopter categories: Innovators, Early Adopters, Early Majority, Late Majority, and Laggards. JOIN us as a Youtube member for ...
7.5K views1 month ago
Diffusion of Innovations Examples
The Diffusion of Innovation Theory Explained
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The Diffusion of Innovation Theory Explained
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