wbd - Search News

News

HBO, Max and WBD

Deadline on MSN · 13h

WBD Expects John Oliver Will Have A “Hot Take” About Its HBO Max Rebrand

Warner Bros. Discovery marketing chief Shauna Spenley says she and other senior execs expect a "hot take" from John Oliver on the HBO Max rebrand.

Axios on MSN · 14h

WBD renames "Max" to "HBO Max"

Warner Bros. Discovery on Wednesday announced that this summer it plans to change the name of its streaming service "Max" to "HBO Max," a name that was previously used to describe Warner Media's direct-to-consumer service before it merged with Discovery+ to form Max.

Ars Technica · 16h

Max pivots back to HBO Max as WBD rethinks ability to compete with Netflix

Warner Bros. Discovery's (WBD) streaming service Max will be called HBO Max starting this summer, bringing back a name that WBD curiously ditched a couple of years ago.

5hon MSN

Returning the HBO to Max Is Latest Sign of Potential Warner Bros. Discovery Split

We’re not quite there yet, but it sure feels imminent.

14hon MSN

Warner Bros. Discovery Launches WBD Storyverse, Aiming To Engage Fans With “Original IP Through A Branded Lens”

Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse ...

8h

Warner Bros. Discovery: Either A Buy On Split Possibility, Or Just Say Goodbye

Warner Bros. Discovery's forward prospects have reached a crossroads for investors. Click here to read an analysis of WBD ...

8hon MSN

Inside the Warner Bros. Discovery Upfront: Big Laughs for ‘HBO Max’ Name Change; No NBA, But Shaq Still Stops By to Promote ‘Superman’ Movie

Normally, Conan O’Brien and the “Inside the NBA” stars get the biggest laughs at a Warner Bros. Discovery (and before that, a ...

6hon MSN

Warner Bros. Discovery Wants to Connect Advertisers With Its Biggest Franchises

The company unveiled what it is calling its 'Storyverse' initiative at its upfront Wednesday, opening up opportunities around ...

WBD Intros New Data-Driven Ad Tools Timed To The Upfronts

At the WBD upfronts on Wednesday, Ad Sales co-presidents Ryan Gould and Bobby Voltaggio announced the launch of two new ad ...

12h

Max to be renamed HBO Max, fixing the name change nobody wanted

Two years after Warner Bros. Discovery (WBD) rebranded its streaming service to Max, the company is reverting to its old name ...

Sports Business Journal8h

WBD pushes tennis, NHL, women’s sports in upfront

Warner Bros. Discovery kicked off the final day of upfronts from Madison Square Garden this morning, but unlike many other ...

13hon MSN

Octavia Spencer, Jennifer Love Hewitt & Tom Bergeron To Host WBD Cable Net Titles

Warner Bros. Discovery has unveiled a new slate of cable originals hosted by the likes of Octavia Spencer, Jennifer Love ...

Results that may be inaccessible to you are currently showing.

Hide inaccessible results