Atmosphere TV’s business model shines a brighter spotlight on the grey area between connected TV and DOOH billboards.

DirecTV expanded its stake in addressable TV ad platform Invidi on Wednesday. It’s now the majority owner. Terms of the deal ...

T-Mobile has entered into a definitive agreement to acquire Vistar Media, a provider of technology solutions for digital-out-of-home (DOOH) advertisements. Through the T-Mobile Advertising Solutions ...

T-Mobile has acquired Vistar Media, which provides technology solutions for digital-out-of-home advertising. The deal, subject to regulatory approval, is valued at approximately US$600 million and is ...

T-Mobile US (TMUS) announced on Monday its agreement to acquire Vistar Media, a leading real-time outdoor advertising technology provider, for approximately $600 million in an all-cash transaction.

(RTTNews) - T-Mobile (TMUS) Monday said it has agreed to buy Vistar Media, a provider of technology solutions for digital-out-of-home (DOOH) advertisements reaching millions of consumers ...

T-Mobile US agreed to acquire Vistar Media for about $600 million in cash in an apparent effort to bolster its advertising capabilities. The cell carrier said Monday that it would leverage Vistar ...

(Reuters) - T-Mobile US said on Monday it has agreed to acquire Vistar Media, a real-time outdoor advertising technology provider, for about $600 million, in an all-cash deal. The deal would ...

Jan 13 (Reuters) - T-Mobile US (TMUS.O), opens new tab said on Monday it has agreed to acquire Vistar Media, a real-time outdoor advertising technology provider, for about $600 million ...

T-Mobile Advertising Solutions is buying the digital-out-of-home advertising marketplace and platform More specifically the company’s T-Mobile Advertising Solutions business will acquire all of Vistar ...

T-Mobile has revealed why it is spending $600 million in cash to acquire Vistar Media, a provider of technology solutions for digital-out-of-home (DOOH) advertisements. T-Mobile’s acquisition ...

Suppliers sell their products through a vast network of distributors — which in turn sell those branded goods to end-buyers. While it’s not technically illegal for suppliers to sell to the end ...