The social media company's smartglasses are set to be released to the public later this year.

Before Snapchat had chat, we were building glasses.” The blunt line landed exactly as that company doubled down on hardware, and it has people asking ...

Shock rippled through markets in 2026 when Snap announced a standalone unit for augmented reality hardware, a move that recasts the company’s product roadmap. This ...

The new subsidiary will handle development, partnerships and branding for Snap's AR glasses as the company prepares to bring its Specs wearable to the public later this year ...

As Snap readies its upcoming launch of Specs, an AR glasses product in direct competition with Meta, Google, and Apple, the social media company has announced the establishment of a separate ...

Snap is transforming its augmented reality glasses business into its own entity, establishing Specs Inc. as a wholly owned subsidiary. The move, first rumored in mid-2025 and now confirmed via Snap, ...

Called Specs Inc, the wholly-owned subsidiary within Snap is said to allow for “greater operational focus and alignment” ahead of the public launch of its latest AR glasses coming later this year. In ...

Snap Inc (NYSE:SNAP) is one of the best NYSE stocks to buy for the long term. On February 12, Citi lowered its price target ...

Sales in Snap's fourth quarter rose 10% year over year, while net income was $45.2 million, which was up nearly 400% from the $9.1 million it reported a year ago. The social media company said ...

Snap’s latest earnings report paints a familiar picture for the company: improving financials driven by diversification ...

Jan 28 (Reuters) - Snap will create ‌an independent subsidiary for its ‌augmented reality smart glasses, as it looks to attract external investment and challenge bigger rival Meta in the fast-growing ...