Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.

Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.

Dell computers are getting all-new branding. Instead of familiar labels like XPS, Inspiron and Latitude (among others), the ...

Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?

One such example of this perfect combo is a deal we’ve spotted on the Dell XPS 16. Designed with content creation and everything else demanding in mind, the Dell XPS 16 is currently $600 off.

Dell's 2025 laptops are now available for order, marking a significant departure from nearly three decades of tradition. The ...

And Dell has spent decades putting that same work in for terms like “XPS,” “Inspiron,” and “Latitude.” Starting in 2025, though, Dell laptops and desktops will just be… Dell.

The Dell XPS Desktop offers a robust computing experience with its 14th Gen Intel Core i9-14900K processor, featuring 24 ...

This year at CES 2025, Dell is announcing a huge rebranding for all of its consumer and commercial PCs. However, while this ...

I’ve seen some crazy tech re-branding exercises in my time (hi, Intel), but Dell’s latest move is absolutely staggering. The company’s performance-based XPS laptop line will no longer be called XPS ...

Interestingly, inside the three categories, Dell will offer Base, Plus, and Premium configurations, which technically will facilitate user choice. Discontinuing the old XPS, Inspiron, Latitude ...

Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD. Dell has announced a lineup of new AI PCs, combining cutting-edge ...