Netflix Inc. said 70 million viewers are watching its shows with advertising every month, nearly double the total from ...

CEO of Seedtag Artificial Intelligence represents a fundamental change in how businesses operate and interact with consumers.

Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

A ban on vape advertising and promotion could be on the cards for New Zealand next year, following news of upcoming changes ...

Download our guide to gain a comprehensive understanding of CTV advertising in EMEA. To optimize their budgets, advertisers ...

The Board of Advertising Council Australia (ACA) has announced a new chair to succeed global CEO of Droga 5, Mark Green. The ...

Some campaigns turned modest budgets into major wins, while others missed the mark. Here’s a look at the biggest winners and ...

Investment amount was not the only factor influencing outcomes. Company type also impacted website viewership, with direct-to ...

GERD (Gastro-Esophageal Reflux Disease) is pervasive. If you have heartburn or “mini-vomits,” you likely have GERD. I’ve ...

Despite previous regulatory efforts, pan masala brands spent approximately `350 crore in advertising during IPL 2024.

It is not new that the digital saturation and consumer scepticism in the advertising world are at an all-time high. With ...

Lumix Advertising, INC., a cutting-edge leader in Digital Out-of-Home (DOOH) advertising, is transforming urban landscapes ...