According to agencies based in the US, 86% predict that advertiser spending on YouTube will stay steady or increase in 2025, with 42% indicating budgets will stay the same and 44% planning to increase ...

The platform is in need of saving in the United States, where approximately 170 million people have TikTok accounts. On ...

TikTok has dramatically changed music discovery and marketing – a reliance that the looming US ban on the popular app has ...

With a shutdown looming, some social media platforms have turned the charm up to woo a potential influx of new users.

As TikTok plans to shut off its US operations on Sunday, YouTube star Jimmy "MrBeast ... Okay fine, I'll buy Tik Tok so it doesn't get banned Meanwhile, TikTok is reportedly planning to shut ...

If the ruling is upheld, TikTok will be banned on January 19 due to a law put in place by the Biden administration. The ...

The U.S. ban on TikTok is looming, and it's set to take effect Sunday. This news has left many TikTok fans and creators ...

As a former member of the Amish community, Eddie Swartzentruber first took to TikTok in order to learn about the wider world ...

YouTuber MrBeast, X owner Elon Musk and Oracle Chairman Larry Ellison are names that have floated around in the past week.

Crawford Arnow ’27 voiced concerns with the possibility of having to switch platforms to continue posting content. Arnow, who has the largest following of any Yale influencer on TikTok with 964,000 ...