But there is so much more. "When I stay in a hotel in Vegas and wear my USF shirt," said Dr. Augie Mauser, "the bookies say: 'We love you! You always beat the line!'" For Mauser, a USF professor ...

The green shirt reads: "This Ain't the Same Old South Florida." "We want to support this monumental moment in the program's history," says Attinella, who has some extra excitement for the shirt.

The University of South Florida (USF) announced that the school has partnered with Follett to create special edition "Tampa Bay Strong" t-shirts. The proceeds from the sales of these shirts will ...

The employees at Tampa T-shirt company Smack Apparel were talking recently about their weekly pick’em contest when Saturday’s USF-Alabama game came up. One of the USF alumni said he’d be ...

Online, the sense of USF's identity is even less coherent. On the school's homepage, four students chat in the grass. Except for their T-shirts in Bulls green, they could be anywhere in ...

Unfortunately for the Bulls, the official bowl game apparel is advertising for a school that doesn’t exist. The University of South Florida is taking on Texas Tech in the bowl game – not South ...

Now that USF has played in five games, I wanted to take the first look at the freshman on the roster and see which players have already burned their redshirts and which… Now that USF has played ...

John Thune or Sen. Mike Rounds? Had Gov. Kristi Noem given him the shirt at some point? Had Rubio simply thought "USF" referred to the University of South Florida, despite their colors and mascot ...