The $400B in-app ad market shifts to SDKs. We analyze AppLovin's lawsuit and rising AI costs, alongside InMobi's $1 billion ...
Partnership to enable customers to run targeted Messenger campaigns using Optimove Target Groups and journey logic, so the same decisioning that drives email and SMS also drives Messenger Dynamo, an ...
Mobile sports betting has quickly become New York state’s second largest source of gaming revenue, trailing only the lottery. In State Fiscal Year 2026, mobile sports betting generated $1.3 billion in ...
Skydeo is an audience targeting and data platform that provides audience segments and consumer insights for advertisers, ...
Advertisers can now use Vistar to activate both off-the-shelf and custom audiences built on T-Mobile’s first-party location ...
The AI boom could demand $6 trillion in yearly revenue, forcing companies to invent businesses that barely exist today ...
Wedbush analyst Alicia Reese said the ruling highlights a “conspicuous” competitive shift as Unity’s advertising business gains traction and could pressure AppLovin’s MAX take rate.
Goalhanger takes full control of ad sales, a US judge rules that Google can face $3.2 billion in publisher lawsuits relating ...
AppLovin (NASDAQ) shares dropped more than 5% in premarket trading after a San Francisco court rejected its request for a temporary restraining order against Unity’s Ad Quality SDK. Wedbush analyst ...
FLOKI trades near $0.000028 on October 2, consolidating after a 11% short-squeeze spike on September 21. - The 200-day EMA at ...
However, the revenue beat masks significant profitability deterioration. Adjusted earnings per share (EPS) declined sharply ...
In January 2024, Influence Mobile started seeing players who did not exist. “Professional-grade, coordinated out of other ...
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