Rely on communication, trust, and community to build that relationship. Finding and nurturing customer loyalty is vital to long-term success and is top of mind for every business. But in an ...

If you're looking to build a successful loyalty program, these practical tips can help you make it worth your customers’ ...

Customer loyalty has evolved, and offering a great product is no longer enough to retain customers. You need to deliver value ...

Starbucks is changing its rewards program's star system regarding reusable cups. If your order with your reusable cup is more ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New ...

Once established, brand loyalty is retained if the product quality and service level remain high. Brand loyalty differs from customer loyalty programs, which require offering low prices and ...

On slide 21, we show our total revenue broken out between crypto and loyalty products. Total revenue for the first quarter of 2025 was $1.08 billion, up 25.8% year-over-year, and down 40.2% ...

Focus on habit instead. A theory of cumulative advantage by A.G. Lafley and Roger L. Martin Late in the spring of 2016 Facebook’s category-leading photo-sharing application, Instagram, abandoned ...