Google Ads launched built-in video analytics, giving advertisers a unified view of video performance across all campaign ...

As AI agents and answer engines reshape how people search and interact online, brands are rethinking web design, SEO, and ...

As AI ruins the economy and takes over the world, Google is quietly working to change the advertising game in favor of AI.

Google Ads lets you A/B test broad match keywords within a single Smart Bidding campaign, eliminating the need for duplicated ...

Offerwall lets publishers give their sites' readers a variety of ways to access their content, including through options like ...

Offerwall enables new gating mechanisms, but may fall short of addressing a much larger problem for the industry.

Join us for a data-backed session where we break down how to detect, diagnose, and eliminate unnecessary branded ad spend.

Cristobal Viedma of Lingokids says a mock trial ad that touched on parental fears about kids' screen time was made with core ...