Big news brands were slow to join the video platform but now are experimenting with reaching a new audience there.

BI spoke with influencers, managers, and other creator-economy insiders to understand how the industry is reacting to a ...

Charli D’Amelio catapulted to social-media fame with dance videos. Now she’s part of the ensemble of ‘& Juliet,’ where stunt ...

The future for the popular social media app TikTok is uncertain, as a federal appeals court upheld a nationwide ban on the ...

There was some star power in Dewey Beach in the form of country singer Priscilla Block. Block, a singer-songwriter from ...

Influencer endorsement has proven to be an immensely effective form of social media marketing on pioneer platforms such as Instagram. This success has translated to TikTok and the new generation ...