Google Analytics adds new data quality features to help track campaigns and overcome privacy limitations. Google Analytics ...

A week or so ago, Google Analytics made some updates to how it handles campaign data quality and attribution reporting. Many ...

The key to success on Instagram lies in leveraging analytics effectively. By diligently tracking your metrics, you can ...

Data on 4.7 million members was captured over almost four years from a misconfiguration that sent Google Analytics data to ...

AI and machine learning are reshaping how brands interact with their audiences and redefining campaign management, customer ...

If you've ever been locked out of your phone, you know how frustrating it can be - particularly after a factory reset.

Shopify is phasing out legacy Google tag setups. Merchants need to migrate to the Google & YouTube app to maintain accurate tracking.

Blue Shield of California shared members' private health information with Google for nearly three years, the insurance giant ...

The insurer learned that Google Analytics shared member data with its advertising service from April 2021 through January ...

Rhythm and News hosts Caitlin Roehmholdt and Abi Mann talk about how BookTok trends have revolutionized reading for a new ...

Blue Shield of California disclosed it suffered a data breach after exposing protected health information of 4.7 million members to Google's analytics and advertisement platforms. The nonprofit ...