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The Harris-Walz camo hat that riffed off of Chappell Roan 'Midwestern Princess' hat is taking the internet by storm. Can it rival Trump's MAGA hat?

When his friend got around the waitlist by buying a bunch of camouflage hats and hiring a local T-shirt store to stitch “Harris Walz” on the front, Boulanger secured one for himself.

There have been similar hats with camouflage print and orange lettering. Merchandise for Midwest pop singer Chappell Roan's 2024 tour included a camo hat with "Midwest Princess" embroidered in orange.

On an afternoon in September, in a 70,000-square-foot factory in New Jersey, the brims of thousands of camouflage hats were being steamed into a gentle bend so they could be boxed up and shipped ...

The camouflage hat embroidered with orange “Harris-Walz” text goes for $40 on the official campaign store website and is sold out until Sept. 30, according to the seller.

The New Jersey factory also made the original "Make America Great Again" hats for former President Donald Trump's 2016 presidential campaign.

According to the company, it sold close to 200,000 hats that year. The Harris-Walz camo baseball hat is succeeding among a diverse range of consumers, including young people and hunters, Unionwear ...

The Harris-Walz campaign spurred enthusiasm with a popular camouflage baseball hat, resulting in massive orders for New Jersey's Unionwear factory. This surge saw workers clocking 60-hour weeks ...