The first-ever cereal mascot was created in the late 1800s, and it's not one of the brightly-colored mascots you're likely to ...

Car manufacturers are known to make changes to their branding, and the supercar company McLaren is no different. Here's how its logo has evolved over the years.

The Madison Metropolitan School District is in the process of updating mascot logos for its four largest public high schools, ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

You’ll be able to enjoy a bed & breakfast stay in one of the bedrooms or one-bedroom village view cottages from just £125 for up to two people per night — that’s a staggering £255 discount on the £380 ...

The original Walmart logo from 1962 was just the word Walmart spelled out in all caps using a fairly basic font in a blue hue. According to the Walmart Museum, the font was “chosen at the whim ...

Walmart announced on Monday that it had unveiled a new logo, part of "a comprehensive brand refresh." The U.S.-based retailer boasted in a news release that the new look — its first change ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

For the first time in almost 20 years, Walmart has a new logo. The international retailer describes it as a “a comprehensive brand refresh,” but the online world hasn’t been quite so kind to ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

It’s a move intended to reinforce the logo’s status as a standalone symbol that can shore up Walmart’s brand equity, according to Hartman. Other retailers have created easy visual shorthands for their ...