The machine allows shoppers to try products before buying them, and to use the machine, shoppers will need to have an Asda ...

The 'comfortable' pyjamas that can match your name are currently half price - and look 'more expensive than they seem' ...

Asda has launched a trial of an automated free sample vending machine at its store in Pilsworth, Bury. The machine was a ...

Asda Access gives brands the opportunity to leverage Asda’s unique depth of customer data to fuel superior customer insights, ...

Asda is making a major change in its stores as it relaunches its iconic Rollback savings scheme. The supermarket has ...

British supermarket chain Asda Group Ltd. lost a crucial ruling in its £1.2 billion ($1.5 billion) equal pay dispute as a UK ...

Asda, which is rivalled by Lidl, Aldi, Sainsbury's, Tesco and more, has moved to axe its Star Products from its Asda Reward ...

Kieran Nelson, 21, the device had been left at the self-scan checkouts and kept it safe in store until it was returned to its ...

The supermarket giant, which is rivalled by Tesco, Morrisons and Sainsbury's, has launched its first automated free sample ...

On Thursday, Leighton said Asda, majority owned by private equity firm TDR Capital, was cutting the prices of over 4,000 ...

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of ...

The return of Asda's Rollback prices is a big moment for the grocer as it seeks to regain a once unchallenged reputation for ...