The last few years have brought real change. Balance sheets today have significantly more nontangible assets—intellectual property and digital capability, for example—than ever before. And a series of ...

In 2021, PwC launched its first study into the role of the chief data officer (CDO)—a position we defined based on seniority, role in the organization, and scope of work, rather than just job title.

A version of this article appeared in the Summer 2022 issue of strategy+business. The surge in consumer demand for streaming video content is yielding blockbuster—and eyebrow-raising—deals. Netflix ...

A version of this article appeared in the Spring 2022 issue of strategy+business. The formerly sleepy world of regulation has just become the hot new thing. Rules are being drawn up now that will ...

In our 2019 Global Consumer Insights Survey, just 35% of respondents said they chose sustainable products to help protect the environment, 37% said they looked for products with environmentally ...

A version of this article appeared in the Autumn 2021 issue of strategy+business. The first time I visited Google’s sprawling corporate headquarters was to attend a retreat for its human resources ...

A version of this article appeared in the Summer 2021 issue of strategy+business. In the blink of an eye, COVID-19 disrupted the business environment and illuminated a profound, sometimes overlooked ...

Quite simply, work is different today. The COVID-19 pandemic has upended workplace routines and destroyed norms. Team rooms have become Zoom rooms. Gone are the informal chats in the hallway or by the ...

At one Fortune 500 insurance company, the IT team had noticed an uptick in quality issues, delays, and dissatisfaction among project sponsors. In response to these unsettling trends, the chief ...

A version of this article appeared in the Winter 2020 issue of strategy+business. In 1945, a U.S. defense contractor employee was working on the magnetron, a microwave-emitting tube used in radar ...

Many would chalk up these differences to culture, the seemingly nebulous and hard-to-control factor that contributes to business success. Our work over the last three decades has centered on culture.

It was Confucius who said that “life is really simple, but we insist on making it complicated.” I’m going to explain why achieving simplicity matters, and how organizing strategy around the number six ...