Earlier this month PLT announced the new legacy as the fashion brand stepped away from fast fashion and into a new era in ...

Amid the recent news of Forever 21 going into administration and closing all of its US stores, questions rise over whether ...

Fast fashion retailer PrettyLittleThing completely overhauled their brand with a sophisticated new look. Did you know with a Digital Subscription to Edinburgh News, you can get unlimited access to ...

Fast fashion retailer PrettyLittleThing completely overhauled their brand with a sophisticated new look. Earlier this month PLT announced the new legacy as the fashion brand stepped away from fast ...

Once the go-to for "clubbing attire at bargain basement prices", PrettyLittleThing's "all-pink logo and packaging" captured a ...

Love Islanders have long been partnering with PrettyLittleThing and it’s basically a rite of passage for them at this point. However, the new rebrand could mean plenty of stars in years to come will ...