WK Kellogg, the Battle Creek-based maker of cereals, agreed to the sale as the company has struggled with weakening consumer ...

The transaction marks the end of Battle Creek's run as a quintessential company town in Michigan, where the name "Kellogg" ...

The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.

W.K. Kellogg Co. has shown a strong commitment to Battle Creek since its formation,” said Interim City Manager Ted Dearing.

Manufacturers have been hard-hit by the changing tastes of consumers, who now seek more low-sugar, portable options for ...

LUXEMBOURG and BATTLE CREEK, Mich. — The Ferrero Group will acquire WK Kellogg Co for a total enterprise value of $3.1 ...

Ferrero announced it has officially acquired WK Kellogg Co, the branch of Kellogg that makes all of the brand’s cereals, for ...

WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...

Italian chocolate maker Ferrero is buying WK Kellogg Co. in a more than $3 billion deal expected to be finalized before the ...

Vassallo is disappointed in the potential sale, telling News Channel 3 that WK Kellogg is a longtime staple in town, and is what the "cereal city" was built off of. "I remember the stories of the ...

Battle Creek cereal maker WK Kellogg Co. is on the verge of being sold to Italian candy maker Ferrero for a reported $3 billion, according to multiple news outlets, including Reuters and The Wall ...

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news Italian confectioner Ferrero Group plans to purchase WK Kellogg, maker ...