We're only a few Cases away from the 2025 Hot Wheels Mainline series' end, but that doesn't mean the surprises are over.

A new Hot Wheels Spectraflame Teal 1990 Chevy 454 SS will soon be available to Red Line Club members. Its rad graphics ...

Mattel has partnered with Uken Games, an independent Canadian game studio, to develop “Mattel Match: Toybox Unlocked,” a free ...

Mattel is offering GM fans a tasty new addition to its Hot Wheels Brick Shop series - a buildable 1968 Chevy Camaro, complete ...

"Our approach has been to build cultural relevance that feels organic, local and true to both brands," Ruth Henriquez from ...

Rather than resisting cultural change, Mattel is leaning into it. The company isn’t just adapting to modern life, it’s actively helping to re-enchant it, reminding people that creativity, connection ...

Hot Wheels, the in-restaurant video game, is also the theme for menu items that include chicken sliders and non-alcoholic ...

The first special Hot Wheels collectible for June is coming, and you can have it for $27. Mattel listened to the people when ...

Enter Your Custom Car & Compete to Have Your Ride Turned into a Real Life Hot Wheels Die-Cast | Sponsored by Mattel ...

Toy maker Mattel is combining its film and television units to form Mattel Studios, it said on Monday, as the company seeks ...

Mattel is tapping into the booming collectibles market with Mattel Creations, the toy powerhouse’s hub for innovation.

The newest Garage of Legends creation brings Kenny Scharf’s distinct style to a full-sized T-Bird. It’s as vibrant as it ...