Here are some of the most talked‑about snack and menu launches of 2025, including new flavors and collaborations from major ...

The Pop-Tarts Bowl has some company in the headline-generating college football postseason games with culinary connections.

The Texas Longhorns will take on the Michigan Wolverines in the Cheez-It Citrus Bowl at Camping World Stadium on Wednesday!

The Cheez-It Citrus Bowl isn't for the faint of heart if you happen to be lactose intolerant. Fans who attend Wednesday's game between Michigan and Texas at Camping World Stadium in Orlando, Florida, ...

When fans descend on Orlando’s Camping World Stadium Dec. 31 for the Cheez-It Citrus Bowl, it marks a major fan experience opportunity for the popular cracker brand. This year that includes a range of ...

What does the Texas Longhorns roster and depth chart look like after a dozen opt-outs for the Cheez-It Citrus Bowl ...

Preview: In the Cheez-It Citrus Bowl, Texas is favored by 7 points over Michigan due to recent team changes. Donnie and Joe preview the action for this week.

The brand’s Citrus Bowl takeover promises big energy, bigger personality, and a fan-favorite mascot stepping back into the spotlight. Cheez-It is debuting Cheez-It–crusted turkey legs at the Citrus ...

Flour Bluff student Isabelle Williams represents the Coastal Bend as Buzzette at the Cheez-It Citrus Bowl, backed by family, ...

Cheez-It is teaming up with Big Dave’s Cheesesteaks to debut a limited-time twist on its iconic Philly classics. Now through January 7, fans can visit Big Dave’s Orlando and Oviedo, FL locations (45 W ...

The Cheez-It Citrus Bowl is stepping up its game for the Texas Longhorns versus the Michigan Wolverines. The bowl game, which kicks off at 3 p.m. on Dec. 31 at Camping World Stadium in Orlando, ...

College football's bowl season has lost a lot of its luster, but there's still plenty of magic to be found thanks to the schools and organizers that have ...