More analysis can help us to focus on exactly when the iPhone 17 series will go on sale, from the announcement of the keynote onwards.

Summer's winding down, and that means Apple's big annual keynote is just around the corner, promising exciting new announcements about the iPhone 17 line-up, new Apple Watches, and more. While Apple hasn't revealed the rollout's full schedule yet,

Apple Watches and possibly a new AirPod is in less than four weeks, and as per leaks and past schedules, you might be able to get your hands on the new devices by the end of September 2025. As per reliable leaks,