According to agencies based in the US, 86% predict that advertiser spending on YouTube will stay steady or increase in 2025, with 42% indicating budgets will stay the same and 44% planning to increase ...

The platform is in need of saving in the United States, where approximately 170 million people have TikTok accounts. On ...

With a shutdown looming, some social media platforms have turned the charm up to woo a potential influx of new users.

As TikTok plans to shut off its US operations on Sunday, YouTube star Jimmy "MrBeast ... Okay fine, I'll buy Tik Tok so it doesn't get banned Meanwhile, TikTok is reportedly planning to shut ...

TikTok has dramatically changed music discovery and marketing—a reliance the looming US ban on the popular app has ...

Crawford Arnow ’27 voiced concerns with the possibility of having to switch platforms to continue posting content. Arnow, who has the largest following of any Yale influencer on TikTok with 964,000 ...

The U.S. ban on TikTok is looming, and it's set to take effect Sunday. This news has left many TikTok fans and creators ...

YouTuber MrBeast, X owner Elon Musk and Oracle Chairman Larry Ellison are names that have floated around in the past week.

TikTok's impending ban stems from a bill passed by Congress and signed into law by the outgoing Biden administration. The ...

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The app gave places like an ice cream shop/wine bar fame, and sometimes overwhelmed them with crowds. Influencers and ...