Iced tea brand, after 'annoying' social media post, later says popular flavor 'is here to stay'
What initially seemed to be an announcement about an ice tea being discontinued wound up an early April Fool's Day prank.
Shoppers turn to smaller food brands, cutting into Unilever, P&G profits
Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions ...
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Unilever’s Pukka launches ‘Self Care in a Cup’ campaign in India with ASMR-inspired film
Unilever’s Pukka launches in India with the ‘Self Care in a Cup’ campaign, featuring an ASMR-inspired film to promote ...
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HUL uses ASMR to promote its foray into herbal tea category with Pukka
Created by Lowe Lintas, the film brings this vision to life, transporting viewers through calming nature-inspired imagery, ...
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Shoppers turn to smaller food brands, cutting into Unilever, P&G profits
tea business and a group of personal care brands called Elida Beauty. Unilever has acquired a few fast-growing start-up brands, including high-end mayo brand Sir Kensington's in 2017 - though they ...
FMIBlog10d
RTD Tea Market to Surge to USD 72.9 Billion by 2033 | FMI
The global ready-to-drink (RTD) tea market is experiencing significant growth, valued at USD 34.3 billion in 2023 and ...
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Shivangi Shekhar joins Chord as Chief Strategy & Creative Officer
Network agency, has appointed Shivangi Shekhar Shrivastava to lead Chord as its Chief Strategy & Creative Officer. With a ...