Telly, the company that gives away TVs in exchange for viewer data, has hired its first advertising president as it looks for ...
Universal Ads from Comcast’s FreeWheel aims to compete with tech giants in aggregating inventory for first-time TV marketers.
With many free, ad-supported streaming TV platforms (FASTs) and AVODs now offering live-TV options, especially in news and ...
The acceptance of live-streaming ads was even greater for younger viewers. Of viewers aged 16-34, 69% said that ads during ...
New platform backed by big media players aims to streamline ad sales and attract smaller advertisers who had previously ...
Disney will merge its Hulu + Live TV virtual MVPD with competitor Fubo, expanding its sports-focused distribution while ...
DirecTV Advertising, a specialist in video entertainment and advertising innovation, has announced plans to launch a ...
NBCUniversal announced at CES it is rolling out a "Live in Browse" feature on Peacock along with other enhanced advertising ...
Mark Marshall is in Las Vegas to unveil a suite of new products, and tout a jam-packed lineup of tentpole events coming to ...
The Australian advertising market will grow 3.8% in 2025, according to dentsu. GroupM sees ad spend up 3.7% in 2025, from 2.2 ...
The tech giant launched ads across Prime Video last year, and is looking to grow its ad business further with cross-channel deals.
DIRECTV Remote aims to drive better outcomes for advertisers and maximize their potential to reach both existing DIRECTV subscribers and incremental audiences. DIRECTV Advertising is currently in ...