Sophie Trelles-Tvede is the boss of Invisibobble, ... The hair tie didn't pull, or leave a dent in my hair." Sophie called her then boyfriend, and now business partner, Felix Haffa.

Sophie, Duchess of Edinburgh went to a Guide Dogs UK event and the wife of Prince Edward wore a scrunchie in her hair - a wildly popular style with the Gen Z generation.

The hair tie didn't pull, or leave a dent in my hair." Sophie called her then boyfriend, and now business partner, Felix Haffa. The two decided to work on creating a prototype ...