This year’s Pride Night jerseys feature a design from Seattle-based illustrator Kelly Bjork, with the Kraken's "S" logo ...

The Kraken has been released! From the designers at Adidas to team owners and marketing execs, here's the behind the scenes story of how the Seattle NHL team's name, logo, colors & branding ...

It was in final logo design meetings in 2019 that Kraken founding ... who resides in Seattle and is co-owner of the team. She now becomes the team’s NHL Governor, helping guide daily operations ...

In 2018, David returned to Seattle, where he had worked as a security guard at the Space Needle while in college, and led the effort to bring the Seattle Kraken, the NHL’s 32 nd franchise ...

Bonderman led the charge to bring the NHL to Seattle and was ... eye in the team’s “S” logo, no synonymous with the organization. Before helping build the Kraken, Bonderman founded TPG ...

The hope when the Seattle Kraken acquired ... Speaking to NHL.com, Kakko identified confidence as being a difference maker since joining the Kraken. "The confidence is... That’s something ...

It's safe to say that the NHL season hasn't unfolded as the Seattle Kraken planned. After watching the latest postseason from the sidelines, the Kraken are in danger of missing the playoffs again.

“I can't make my voice heard to the NHL, but I can make it ... jerseys featured a design from Seattle-based illustrator Kelly Bjork. The Kraken's "S" logo is encased in a disco ball, which ...