Lydia Ko recently announced her new sponsorship deal with Boss Golf, a high profile name in the world of fashion.

Lululemon’s golf line is classic in many ways, with solid-colored polos and quality pants and shorts focused on fit. Yet it’s ...

The Swedish brand has brought actress Kathryn Newton and contract creator Mia Baker on board to expand its reach.

Biszantz joins G/Fore from Centric Brands where she served as group president of the company’s men’s and women’s labels.

Charley Hull is unarguably one of the most stylish golfers in the circuit currently. She is also the face of golf apparel and footwear brands like Boxto and Malbon.

It's one of my favorite golf apparel companies ... let me tell you the quality is top-notch (I'm wearing this one as I write this). This is my favorite hoodie I own right now, period.

Max Homa, a six-time PGA Tour winner who will start the 2025 season with an Official World Golf Ranking of 41, has signed a multi-year endorsement deal with Cobra Puma Golf and will use the brand's ...

Grant Horvat now owns part of Finnish golf equipment brand Takomo and will play the company's irons, wedges, and putters.

Lululemon is heightening its focus on the golf world, signing Max Homa as its newest ambassador. The six-time PGA Tour winner ...

The golf apparel brand was founded in 2019 by Olajuwon Ajanaku ... its "non-traditional view on golf" continue to become more popular. Ajanaku told BI he thinks golf is already becoming a sport ...