Leading perfume blog Now Smell This is looking for the most creative, fake fragrance ad in the 2010 edition of its Eau Faux contest. It is a cliché that often proves to be true that fragrance ad ...

You’d open a fashion publication, get a whiff of some high-priced fragrance and sometimes ... When paired with the right creative, the scents succeed in enhancing the ad’s messaging and ...

and why they picked perfume ads in particular, to which the creators replied, in a parody of adland nonsense: “A honey bee lives for only nine days. During that time it creates enough honey to keep a ...

Perfume Ads for Sale sprang up in January this year. The account follows no-one yet pitches ideas for perfume commercials on the regular – stating that each idea costs a bargainous £5,000.

There’s a very specific formula to creating a successful perfume ad, but it often leaves the category open to ridicule. Enter creative agency Taylor Herring, for client Samsung Electronics.

Nevertheless, a good deal of fragrance advertising is mediocre, at best. ”There is very little, if any, creative thinking in the category,” argues John Stabenau, VP and divisional merchandise ...

Born Bred Creative, the talent agency’s creative ... The large-scale TVC humorously parodies traditional high-end luxury fragrance advertisements, and the satirical nature of it aims to ...

Apparently, Justin Bieber‘s latest fragrance, The Key, is so creative that it inspired a short ... The ceremony honors the best in ad campaigns and packaging for the fragrance industry.

"I try to treat advertising briefs as creative prompts," said Dirt cofounder ... culminated in the launch of a bespoke perfume. Dirt also has several more projects in the pipeline.

and why they picked perfume ads in particular, to which the creators replied, in a parody of adland nonsense: “A honey bee lives for only nine days. During that time it creates enough honey to keep a ...