In a world dominated by social media and ever-growing content proliferation, it’s easy to overlook, or under invest in, one ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...

Swann Galleries’ annual Graphic Design auction is set for Thursday, May 18.

Graphic design is instrumental in crafting corporate identities that resonate with audiences. Iconic logos such as the IBM logo by Paul Rand demonstrate how simplicity combined with clever design can ...

Column grids are graphic design workhorses, dividing pages into vertical sections ... Take IBM’s 8-bar logo designed by Paul Rand in 1972; this iconic mark has remained relevant mainly because it uses ...

The world of graphic design is waiting for you. Your next great design could change the way people see the world. And it all starts with that first step – investing in your education and future.

It was in the 1970s that the IBM logo took on the blue colour it is synonymous with today. In 1972, legendary graphic designer Paul Rand gave the logo its famous eight-stripe design. The sans-serif ...

6 – IBM: The Stripes of Structured Innovation In 1972, legendary graphic designer Paul Rand was tasked with redesigning the logo for IBM. Until then, IBM had utilised a more literal logo that spelt ...

The NeXT logo was designed by the famous graphic designer Paul Rand and is available on the official website.

1: Paul Rand – The Master of Modern Logos Paul Rand was one of the foremost pioneers in logo design. His innovative, minimalist aesthetic profoundly influenced contemporary graphic design and shaped ...