The campaign, “It Only Happens Here,” is 30 seconds long and puts a big emphasis on the PGA Tour's history and player legacy.

Max Homa believes in the connection between dressing well and playing good golf. There’s actually a term for it, “enclothed ...

On Wednesday, Max Homa announced not only a new apparel deal with Lululemon but also an equipment deal with Cobra and footwear with Puma. On Thursday, Akshay Bhatia was announced as TravisMathew's ...

A merchandise voucher may be exchanged for the ... and the voucher may not be utilized at any other PGA TOUR event. The voucher cannot be exchanged for cash or credit. Lost, stolen or damaged ...

LIV golfer Cam Smith was spotted wearing new apparel, hinting at a new deal. LIV Golf's Cleek GC has released a reel on their Instagram account, featuring players from different teams, including ...

Rickie Fowler isn't changing sponsors any time soon. The popular PGA Tour professional officially extended his deal with Cobra Puma, so he will continue to use their equipment and apparel, both of ...

Even at age 49, Tiger Woods is still the straw that stirs the drink. The 15-time major champion ranked as the top individual ...

There’s actually a term for it, “enclothed cognition,” which is the notion that the clothing you wear can impact your psychological process. The testing of the theory is not extensive ...