unveiled its new identity in Sri Lanka through its groundbreaking campaign, ‘Pepsi® Street Kala’. The ‘Pepsi® Street Kala’ campaign represents a groundbreaking moment for the brand, introducing its ...

In a world drowning in digital advertising, Pepsi chose a refreshingly analogue approach to launch its new logo in Sri Lanka: a vibrant nationwide street art campaign. Following the global rollout of ...

way off the coast of Sri Lanka. We wake up at 5 am, for we have to report at the whale watchers’ office at Mirissa Harbour around 6 am. It is barely 15 minutes away, but hey, waking up takes time.

we are extending that dedication to the streets of Sri Lanka.The new Pepsi logo represents a bold new chapter for Pepsi, bringing it to life through street art with the ‘Pepsi Street Kala ...