From George Mason’s 2006 Final Four shocker to Loyola Chicago’s buzzer-beating magic and UMBC’s historic upset of Virginia ...

BetMGM led on uptime during March madness, according to Bettormetrics data comparing sportsbooks during the NCAA tournament.

Following a bettor-friendly NFL season, March Madness continued the trend, with zero underdog wins in the Sweet 16 and Elite ...

If you’ve heard of college basketball’s March Madness, you can begin to imagine an epic book battle between sixteen picture ...

With the 2024 men’s NCAA tournament right around the corner, it is a perfect time to relive some of the biggest March Madness upsets in history. While the college basketball regular season may ...

Dominate NCAA basketball betting with our expert tips and predictions. Get the latest odds and match insights to bet with confidence.

It’s no surprise that the NCAA Division 1 men’s and women’s basketball tournaments — commonly known as “March Madness”— are followed closely by Dartmouth students during the spring term. Spanning ...

Cable’s share of viewing benefited from college basketball’s favorite time of year: March Madness. Cable climbed to 24.0% of TV usage (+0.8 pt.), buoyed by a 29% lift in cable sports viewing and ...

March Madness isn’t just about college basketball, it’s a marketing phenomenon. Every spring, brands clamor for a slice of the spotlight, hoping to turn bracket buzz into brand equity. The 2025 ...

Hailey Van Lith, fresh off her WNBA draft by the Chicago Sky, shared her reaction to a viral March Madness moment involving her boyfriend, Jalen Suggs, and her father. While she found the ...

The annual NCAA college men’s basketball tournament, colloquially known as “March Madness,” helped drive viewers to traditional television platforms, according to the latest Nielsen “The Gauge” report ...