Contrary to popular belief, the name on boxes of this popular cheese-flavored cracker is, and always has been, "Cheez-It" (singular), not "Cheez-Its" or "Cheez-Itz." Rating: True (About this rating?) ...

There are people in this world who believe the makers of the snack product pictured below stealthily changed its name at some point from "Cheez-Its" or "Cheez-Itz" to "Cheez-It." According to an ...

If you're unsure where you stand on the great Cheez-It/Cheez-Its/Cheez-Itz debate -- or indeed weren't even aware that such a debate existed -- you're about to find out. The debate has been ...

Its is the possessive form of it. Who’s / Whose Though it uses an apostrophe, who’s is not a possessive. Who’s is a contraction for who is. Whose is the possessive form of who.

You can review the rules for the correct usage of its here and here. Related development: UK’s The Guardian is reporting that the Apostrophe Protection Society, a group dedicated to preserving ...