These anti-humidity, frizz-fighting hair care products from Nécessaire, The Doux, NuMe, and more are no match for summer ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Keep reading to see the beauty products moms, teens, and tweens use in their everyday routines — from hero makeup products to ...

Red-haired anime girls are a part of the Spring 2025 season, although it remains to be seen whether they rank among the ...

Along with Lauryn Hill's $19 liquid lipstick and Gigi Hadid’s go-to wallet-friendly face stick, read on for more of the best ...

The report about cancer-causing chemicals found in synthetic braiding hair is sending shockwaves through the beauty industry.

There’s no way you escaped this era, so in honour of the products gathering dust at the back of your Muji storage and spotty ...

Beauty Icon Award winners for sustainable beauty: 8 creators who are setting the agenda for a more conscience industry.

A change your sleep schedule, dry hair, and "Did I unplug that?" intrusive thoughts won't miss for a second. View Entire Post › ...

The best beauty products of April 2025 include Topicals Faded Serum, a famous Armani foundation, Fur Chafe Stick, and more.

Shirin David is now shaking up the beauty industry. The singer and rapper has launched four body care products, and our editor has thoroughly tested them for you. The post “Shirin Beauty” Under Review ...

Explore the best Black-owned beauty brands redefining skincare, haircare, and makeup—featuring Fenty Beauty, Cécred, Pattern, ...