Twitter—now called “X"—is undergoing a makeover, complete with a new logo that has drawn some criticism. Elon Musk, who bought the company for $44 billion last year, unveiled the “interim logo” on ...

Fili, who opened her studio in 1989 after working as the art director of Pantheon Books for more than 10 years, has an unmistakable style informed by classic Italian 20th-century graphic design. Her ...

In any field, in any industry, the name we choose for our company and professional persona can live on long after we’re gone, be it Terry Gene Bollea (look it up) or Cellino & Barnes. It’s no surprise ...

Logo design is a critical element in the success of your brand’s image. While a great logo enhances perception, a poorly designed logo can potentially damage your brand. So, when creating your own ...

Brian Gundell was one of those kids who loved creating a video game team from scratch, when that became a big thing in the late 1990s and early 2000s. It was when video game developers began allowing ...

Twenty-some years ago, we found ourselves in awe of how computers and the internet changed so many aspects of life. Just when we thought technology had reached its peak, we were also blithely aware ...

A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...

Even if you haven’t heard of graphic designer Michael Bierut, his work is likely imprinted on your subconscious. His simplified brand mark for Mastercard – two overlapping circles with no type – ...