Save this article to read it later. Find this story in your account’s ‘Saved for Later’ section.

Twitter—now called “X"—is undergoing a makeover, complete with a new logo that has drawn some criticism. Elon Musk, who bought the company for $44 billion last year, unveiled the “interim logo” on ...

In any field, in any industry, the name we choose for our company and professional persona can live on long after we’re gone, be it Terry Gene Bollea (look it up) or Cellino & Barnes. It’s no surprise ...

Brian Gundell was one of those kids who loved creating a video game team from scratch, when that became a big thing in the late 1990s and early 2000s. It was when video game developers began allowing ...

Twenty-some years ago, we found ourselves in awe of how computers and the internet changed so many aspects of life. Just when we thought technology had reached its peak, we were also blithely aware ...

A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...