But here we are in 2025, and as India threatens to attack Pakistan and cut off its water supply vis-à-vis the suspension of ...

Exercise is great, but let’s be realistic – not everyone is waking up at dawn to jog like they’re training for an action ...

Pranks usually serve the purpose of eliciting laughter, challenging boundaries, or producing a moment of collective surprise.

When it comes to horror films, a chilling title can be as effective as a jump scare. Titles such as The Conjuring, Hereditary, or The Exorcist immediately warn viewers to get ready for a horror night.

If your child has suddenly started yelling "ballerina cappuccina" in a cartoon accent or calling their sibling "champanzine ...

While sweet sayings such as “hon” and “angel” are out, according to Gen Z, loving terms like “squad” and “shawty” are all the rage. Getty Images Gen Z’s obsession with ditching ...

"It's absolutely fascinating," the Millennial told Newsweek. "I knew other Millennials would be as shocked and intrigued as I ...

A Bank of America report argues that more than half of Gen Zers believe they’re not making enough money to live the life they ...

You can get in touch with Suzanne by emailing [email protected]. Languages: English Generation Z may be known for creating new workplace trends, but their approach to dating and marriage can ...

Gen Z is leading the charge in return-to-office, with an average in-person commitment of three days a week, according to recent survey findings from property group JLL. The company surveyed more ...

Cult US coffee chain Starbucks has sparked uproar among Gen Z workers after drastically changing their uniform. In a video posted to X, Starbucks union workers in Seattle can be seen marching on ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.