The eight-bar multi-color rainbow is “the new symbol of ... McIntyre pointed out that the new version of IBM’s 8-bar logo (traditionally all blue) is a rainbow since it “is recognized ...

An interpreter of European modernism, Rand helped give a playful corporate identity to major American industries and designed some of the nation’s most recognizable business logos—for IBM ...

Apple co-founder Steve Jobs took on IBM and was even featured in an iconic photo flipping off the IBM logo. What Happened ... and listed as dark brown in color. The leather jacket was worn ...

he worked at IBM for seven years. “Mr. Dill has suffered reputational harm and embarrassment for being labeled a poor ...

IBM's consumer sales dived. The models soon after left the market. Beyond color, PC companies have also been experimenting with overall form. Earlier this year, Gateway released an all-in-one ...

The logo, a riff on the rainbow pride flag designed by Gilbert Baker for gay political icon Harvey Milk in the 1970s, consists of eight stripes of color that mimic Baker’s design.

Or blue. A new study from University of Oregon and University of Cincinnati reveals that a logo’s color can influence whether consumers think a brand is ethical or not. Sure enough, green and ...

As the algorithms get more advanced — meaning they are better able to identify women and people of color, a task they have ... to enter this territory was IBM, which in January released a ...

Such a fantastical idea has now become a reality, with Chinese hardware manufacturer Colorful announcing the ... There are also graphics adapters developed by IBM, 3Dlabs, Intel, S3, Trident ...

On Friday, IBM announced that they would be rolling out a new logo emblematic of their "pro-diversity advocacy." The company is known for their commitment to the community and is one of the 60 ...