If you're a Pepsi person, you'll want to know how the soda got its name. The 125-year-old brand has a history you may not ...

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

At some point in the 1980s, I took the Pepsi Challenge, a marketing campaign that had fans taste test Pepsi and Coca-Cola without being able to see the label. I think it may have been at the Wyoming ...

Some of those will take more time to execute.” While Pepsi struggles with the tariffs put in place by the United States, rivals like Coca-Cola and Keurig Dr Pepper, which makes concentrate for ...

Cases of soda, including Coca-Cola, Sprite, Pepsi and Dr. Pepper are displayed at a Costco Wholesale store on March 11, 2025 in San Diego, California. “We’ve factored in what we know about ...