Use this data to refine future content decisions and eliminate what doesn't work. These insights shape your entire marketing ...

Anne Abel, who wrote the touching memoir "Mattie, Milo, and Me," published her debut book in April 2024 to much acclaim from critics. The tome recounts Anne's upbringing in an abusive household and ...

In the ever-evolving world of digital marketing, one platform has emerged as a powerful tool for local brands—TikTok. With ...

When Lana Mushamel began her independent nail care business 12 years ago, selling glossy gel polish and salon-tier nail care ...

TikTok Shop showcases merchandise from third-party vendors, some which ship items from China, competing fiercely on price.

Learn advanced tips to optimize TikTok ads post-setup, covering targeting, creative tweaks, retargeting, and more for boosted ...

Gap’s turnaround earns points and TikTok Shop had a good Black Friday—plus why it was a bad week for Twitch, Coca-Cola and ...

Perbesar Gubernur Bank Indonesia (BI) Perry Warjiyo (kiri) didampingi Deputi Gubernur Senior Destry Damayanti menyampaikan paparan saat konferensi pers hasil Rapat Dewan Gubernur BI. / Bisnis-Arief ...

Digital marketing has attracted much attention over the past few years, and for good reason: with more than 5.5 billion users on the internet at any given time, digital marketing skills are in ...

Like most millennials, I hopped on the TikTok train during the COVID-19 pandemic as a source of entertainment. Most of my videos hovered around 200 views and only got comments from my friends. However ...

TikTok parent ByteDance is valuing itself at about $300 billion, one of its highest valuations ever, even as the Chinese tech giant’s popular TikTok app faces the prospect of a looming ban in ...