News

Business Insider10y
Why our brains see the black and blue dress as white and gold
In other words, our individual sensitivity to the blue background lighting ... so the darker brown/black colour at the bottom tends to fill in. Read next BI Tech Memo An icon in the shape of ...
Business Insider2y
The white-gold, black-blue dress controversy raised scientific questions about visual perception, but the way our eyes and brains work explain the illusion
In other words, our individual sensitivity to the blue background lighting ... so the darker brown/black color at the bottom tends to fill in. Read next BI Tech Memo An icon in the shape of ...
New York Post1y
I’m a brand expert, here’s the real reason tech companies have blue logos
Black and blue dominate 53% of logos in the tech industry The first interesting tidbit to come out of the study is that black and blue logos dominate the tech industry, accounting for 53% of the ...
Slate9y
The Meme That Spawned a Science Bonanza
shows an Adidas jacket against a white background. “The jacket” divides viewers anew, this time on the question of whether it is white and blue, or brown and black, or another pair of colors ...
Slate3mon
It’s Been 10 Years Since “The Dress”
The notorious dress, under natural lighting conditions, is unambiguously black and blue, for (almost ... The bright background could be interpreted either as a light source, or as glare (without ...