A court filing in the Google monopoly case reveals Apple's lack of appetite for building a search engine or entering the ...

The first is that building a search engine would be expensive and time-consuming, which makes sense -- search advert ...

Google pays Apple a lot of money to make Google the default search engine on Apple's Safari browser. According to Cue, Google paid Apple roughly $20 billion just in 2022 for this arrangement.

Apple says it plans to stick to what it knows best, and that doesn't include building its own search engine. In court papers filed this week in Washington, DC, Eddy Cue, Apple's senior vice ...

Cue, however, says “that assumption is wrong.” Here are Cue’s reasons as to why Apple will never make a search engine: “Apple is focused on other growth areas. The development of a search ...

Apple receives billions from Google for using Google Search as the default on iPhones, a declaratory filing in the ongoing Google antitrust trial revealed. Developing a rival search engine would ...

Because of this, building a search engine would be “economically risky” for Apple, reports MacRumors. Also, in order to make a search engine viable, Apple would have to “sell targeted ...

Apple has a lot of plans for 2025 but a search engine is not on the list. In a declaration filed with a US federal court this week, first spotted by Reuters, Apple SVP of Services, Eddy Cue, says ...

For starters, it would be easy to ask Apple to make its own search engine to replace Google. However, it could be quite a monumental effort. According to Cue, Apple is focused on other areas of ...

That would be very costly for Apple. In 2022 alone, Apple received $20 billion from Google to make its search engine the default on the Safari browser. According to Cue, eliminating that payment ...