U.K. broadcaster Channel 4 is seeing digital monetization run ahead of audience viewership, CEO Alex Mahon told an industry gathering in London on Tuesday. Speaking during a keynote address at the ...
Channel 4 boss Alex Mahon has urged UK intervention on public service news to help resist “sliding into an American news swamp.” The network commissioned research into Gen-Z news consumption ...
Channel 4 chief executive Alex Mahon has said the UK media industry must avoid becoming an “American news swamp” where young people get their news from unregulated platforms such as social media.
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Alex Mahon, CEO of Channel 4, said the results of the survey exposed some “deeply worrying issues”. “There is clear evidence of disengagement from democracy – fuelled by the online pied ...
Young people aren’t consuming news like their parents did. Alex Mahon, CEO of Channel 4, joins Alan and Lionel to discuss how journalists can earn the attention—and the trust—of a generation Gen Z ...
Explore the key findings from Channel 4’s research, watch CEO Alex Mahon’s powerful call for action, and discover how we can build a future that Gen Z can believe in.