One of the fastest-rising trends in consumer goods is the fusion of supplements and beverages—an evolution now fueling what analysts are calling the functional beverage boom. Insightace Analytic ...

A growing share of the functional beverage boom is being driven by Millennials and Gen Z, who increasingly favor drinks that support gut health, cognitive function, and recovery—rather than just basic ...

Former Colorado football quarterback Shedeur Sanders has taken a tumble in the 2025 NFL Draft on Thursday, as he has yet to be drafted after the Pittsburgh Steelers' No. 21 overall pick.

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