Every decade has brought us iconic fashion trends that have stood the test of time...and every decade features more than a ...

'70s Makeup Trends That Surprisingly Hold Up Today. Story by Katherine J. Igoe • 2mo. T he '70s was a fun, often over-the-top decade, with plenty of experimentation in color, pattern, and shape.

The '70s, sometimes known as the "Me Decade," were all about individualism — especially when it came to beauty and fashion. Women's liberation was at the forefront, after all.

Fashion & Beauty. exclusive. Groovy, baby! This ‘70s fashion staple beloved by Taylor Swift and Bella Hadid gets a retro revival By . Asia Grace. Published Jan. 31, 2025, 1:33 p.m. ET.