This issue’s Creator Economy calendar spans ten events in early to mid-October, with stops in New York, Denver, Miami Beach, ...
Advertising Week New York is moving creators from the conference agenda to the deal table. The 2026 edition is introducing ...
Jimmy Donaldson, the YouTuber known as MrBeast, and Beast Industries CEO Jeff Housenbold invested $250,000 for a 55% stake in ...
Follower count set the price on creator deals for a decade. Then platforms stopped showing people what they followed, and the metric stopped making sense. Adam Harris, co-founder of Gaggl and former ...
Spotify’s advertising business grew 60% in active advertisers year over year in Q2 2026, but the company is making a case ...
Inside the Arthouse,” the independent film digital series and video podcast hosted by Laemmle Theatres President Greg Laemmle ...
Brands and agencies can now search, hire, and manage Snapchat creators directly on Collabstr, an Influencer Marketing ...
Curator commerce platform ShopMy has launched “Spotlights,” a product that converts creators’ best-performing affiliate ...
Meta now lets brands amplify a creator’s live Instagram broadcast as a paid advertisement, extending a feature that already ...
Professional Fortnite player Cody “Clix” Conrod has launched Full Box Inc., a creator-led holding company spanning nine ...
Nearly half of brands (48%) now report 3x or greater ROI from creator marketing, up from 37% last year, even as the top ...
Threads is rolling out two updates to its “Live Chats” feature, adding tools that let spectators signal they want to join a ...
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