On brand awareness, 3D motion delivered a 67% uplift compared with static creative, while full motion and limited motion each ...
In today’s Digest, we discuss Apple moving to block hundreds of programmatic data firms, Skydance uniting Paramount and ...
Developed for a luxury watch brand, the display campaign used PubMatic’s AgenticOS platform to reach high-net-worth audiences ...
DV and OpenAI are also developing a brand suitability evaluation pilot designed to enable independent partners to collaborate with OpenAI to assess and help inform brand suitability policies and ...
Raising capital is harder, slower, and more selective than ever. Recorded at ATS London 2026, this panel examines the new fundraising reality for founders, where profitability matters earlier, growth ...
"What excites us is the impact this has on the CTV business as a whole: our platform sharpens the workflows that matter most, speed, inventory visibility, and access for advertisers, with AI at the ...
In today’s Digest, we discuss McDonald’s betting on a USD$1bn (£750m) ad business as it joins the commerce-media gold rush, ...
OpenAI is also expanding its advertising footprint, rolling out ChatGPT Ads across seven new markets in Southeast Asia and ...
In today’s Digest, we discuss Apple blocking Trade Desk ads on Safari, AppLovin and Unity becoming locked in a data ...
In today’s Digest, we discuss UK digital ad spend in H1 surpassing the whole of 2020, Shein’s profit plunging 67% as costs ...
Thrad, the advertising platform for AI conversations, today (September 29, 2026) announced Thrad Autopilot, a new agentic ...
Podcasts are one of audio's biggest growth drivers: Ofcom reports that 27% of UK adults now listen weekly, up from 23% a year ...
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