Campaign Asia speaks exclusively with Lucio Ribeiro and TBWA's Kimberlee Wells on their AI talent investment and how it will ...

In an age flooded with AI, the real threat to the creative industry isn’t technology—it’s the defeatist narrative that ...

While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers ...

Stagwell reported $564 million in Q1 2025 net revenue, a 6% organic net revenue increase compared to the year earlier.

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As Zespri’s global marketing lead, KokHwee Ng talks about how the brand is balancing record growth, sustainability, and emotional storytelling to win in a crowded market.

Nissan Formula E Team has launched a retro gaming experience ahead of its home race, paying homage to the streets of Tokyo and the city’s gaming culture. The video game, which is available online, ...

Activewear retailer Sweaty Betty has launched a campaign encouraging women to feel confident about their legs. “Wear the damn ...

State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as ...

This Labour Day, a powerful tribute by creative agency The Friday urges us to see the workers we pass by without a second ...

An out-of-home (OOH) marathon campaign by sports brand Nike is facing criticism for being ‘tone deaf’ following Yom HaShoah, ...

Blue Origin’s mission promised empowerment but delivered disappointment—missed opportunities, tone-deaf choices, and a ...